Dividend Data vs PipBack

Side-by-side comparison to help you choose the right product.

Get instant stock data like dividends and financials directly in your Google Sheets or Excel spreadsheets.

Last updated: March 11, 2026

PipBack helps prop traders save money with top discounts and real cashback on funding challenges and tools.

Last updated: February 28, 2026

Visual Comparison

Dividend Data

Dividend Data screenshot

PipBack

PipBack screenshot

Feature Comparison

Dividend Data

Comprehensive Spreadsheet Functions

Dividend Data provides 16 custom functions that cover every essential data point for fundamental analysis. Simply type formulas like =DIVIDENDDATA_DIVIDENDS("TICKER") to pull forward dividends, yields, and ex-dates, or use =DIVIDENDDATA_RATIOS() and =DIVIDENDDATA_METRICS() for valuation multiples and financial statement items. This turns your spreadsheet into a dynamic, auto-updating research dashboard, replacing hours of manual data collection with instant, reliable results.

Extensive Historical Data Library

Access over 30 years of historical market and financial data for a universe of 80,000+ global tickers. This deep history is crucial for conducting robust long-term analysis, calculating consistent dividend growth rates, assessing company performance through multiple market cycles, and building reliable financial models. The data is standardized and clean, ready for immediate use in your analysis.

Dual-Platform Compatibility

The tool works seamlessly in both Google Sheets and Microsoft Excel environments. Whether you collaborate in the cloud with Google Workspace or prefer the advanced capabilities of desktop Excel, you get the same consistent formulas and data quality. This flexibility ensures teams and individual investors can use their preferred platform without sacrificing functionality or data access.

AI-Powered Research Assistant

Available in the Pro Terminal, the AI Analyst acts as a dedicated research assistant. You can chat with it to screen for stocks based on custom criteria, get explanations of financial metrics, summarize company performance, and generate investment theses. This feature accelerates the initial research phase by providing instant, data-backed insights and answers to complex analytical questions.

PipBack

Cashback Rewards

PipBack offers a straightforward cashback reward system where traders earn money back after purchasing a prop firm challenge from its partner firms. This feature enhances the financial feasibility of entering the trading world.

Exclusive Discounts

By collaborating with various prop firms, PipBack provides users with the highest available discounts through unique discount codes, such as "PIP." This ensures that traders do not have to compromise on cost when starting their trading journey.

Revenue Sharing Model

PipBack operates on a revenue-sharing model that benefits both the platform and the traders. When users complete purchases through PipBack, the platform earns a commission and shares a portion of that revenue back with the traders as cashback.

Recommendation Tool

To assist traders in making informed decisions, PipBack features a recommendation tool that helps users find the most suitable prop firm based on their specific needs and preferences. This makes it easier for traders to navigate their options.

Use Cases

Dividend Data

Building a Dividend Growth Screener

Create a dynamic stock screener directly in your spreadsheet to identify companies that meet specific dividend investment criteria. Use functions to pull dividend yield, payout ratio, and 5-year dividend growth rate for thousands of stocks simultaneously. Filter and sort to find companies with a yield above 3%, a payout ratio below 60%, and consistent annual growth, all with data that updates automatically.

Automating Portfolio Tracking and Reporting

Manually updating a portfolio spreadsheet with current prices, dividend payments, and yield-on-cost is time-consuming. With Dividend Data, link your holdings using the ticker symbols. Formulas will automatically pull the latest price, dividend announcements, and ex-dates, giving you a real-time view of your portfolio's income, valuation, and performance without any manual input.

Conducting Deep Fundamental Valuation Analysis

Perform thorough company analysis by building a integrated model that pulls live data. Use functions to import years of income statement, balance sheet, and cash flow data directly into your discounted cash flow (DCF) or ratio analysis model. This allows you to test valuation scenarios with current and historical data, ensuring your analysis is based on the most accurate and recent figures available.

Preparing Investment Committee Reports

Quickly generate professional, data-rich reports for presentations or investment reviews. Instead of manually compiling charts and tables from multiple sources, use your spreadsheet with live Dividend Data links to create executive summaries showing key metrics, dividend histories, and peer comparisons. The data refreshes automatically, ensuring every report is based on the latest market information.

PipBack

Starting Your Trading Journey

New traders entering the prop trading space can utilize PipBack to significantly reduce their initial costs. By taking advantage of discounts and cashback, they can afford to begin trading more comfortably.

Maximizing Profitability

Experienced traders can leverage PipBack's cashback rewards and substantial discounts to maximize their profitability. By minimizing entry costs, they can retain more of their earnings from successful trades.

Exploring Multiple Firms

Traders interested in comparing different prop firms can use PipBack's platform to access a variety of offers and discounts, simplifying the decision-making process and allowing for informed choices.

Budget Management

For traders on a budget, PipBack's dual savings strategy helps manage trading expenses effectively. By earning cashback and securing discounts, traders can allocate more funds towards actual trading rather than upfront costs.

Overview

About Dividend Data

Dividend Data is a powerful financial data platform designed to eliminate the tedious manual work of stock research. It brings institutional-grade market data directly into the tools investors already use: Google Sheets and Microsoft Excel. The core product is a spreadsheet add-in that provides instant access to over 30 years of historical data for more than 80,000 tickers through simple, custom formulas. Built specifically for dividend and fundamental investors, it delivers critical metrics like dividend amounts, yields, payout ratios, growth rates, full financial statements, earnings, valuation ratios, and price history without requiring API keys, coding, or copying and pasting from unreliable sources. Its generous free tier offers 2,500 monthly credits with no trial expiration, making professional data accessible to everyone. The platform also includes a web-based Terminal for advanced visualizations, AI-powered research, and portfolio tracking. Ultimately, Dividend Data solves the problem of costly, complex data feeds by giving self-directed investors the comprehensive, accurate, and live data they need to make informed decisions, all within their familiar spreadsheet workflow.

About PipBack

PipBack is a specialized financial platform tailored for proprietary (prop) firm traders who face the substantial challenge of high entry costs. Many prop firms require significant upfront investments, which can diminish potential profits before traders even begin their trading journey. PipBack addresses this issue directly by serving as a dual-benefit hub that combines significant discounts with cashback rewards. Specifically designed for traders operating in the futures and CFD prop firm space, PipBack provides a practical and financially savvy method to decrease trading capital costs. By leveraging revenue sharing with leading prop firms, PipBack ensures that when traders utilize its exclusive discount codes and tracked links, they not only receive the best available prices but also earn cashback. This innovative approach allows traders to save money in two ways—first through immediate discounts and later via cashback incentives—ultimately making the path to securing a funded trading account both more accessible and economically viable.

Frequently Asked Questions

Dividend Data FAQ

How does the free tier work?

The free tier provides 2,500 credits per month, which do not expire and renew each month. No credit card is required to start. Each data point retrieved by a formula (e.g., one cell with a price or a dividend yield) typically costs one credit. This allows for substantial usage for individual investors tracking a portfolio or analyzing a handful of stocks regularly.

What data can I access with the spreadsheet add-in?

You can access over 100 key metrics including dividend data (amount, yield, date, growth), real-time quotes, valuation ratios (P/E, P/B), profitability metrics, and full financial statement items (revenue, EPS, cash flow). The add-in also provides 30+ years of historical data for most of these metrics, enabling deep historical trend analysis.

Do I need to know how to code or use APIs?

Absolutely not. Dividend Data is designed for investors, not programmers. There is no need for API keys, scripting, or any coding knowledge. You simply install the add-in for Google Sheets or Excel and start using the plain-English custom formulas directly in your spreadsheet cells to pull data instantly.

Is my data secure and private?

Yes. Your spreadsheet data and queries remain private. Dividend Data operates as a read-only add-in; it does not collect, store, or have access to the contents of your spreadsheets or your portfolio holdings. It only receives the ticker symbols and metric names you explicitly request in your formulas to return the corresponding public market data.

PipBack FAQ

How does PipBack work?

PipBack operates as a discount and cashback service for prop firm traders. By using PipBack's tracked links and discount codes, traders can access the highest discounts available while also earning cashback from the affiliate revenue generated.

What’s the minimum withdrawal amount?

The minimum withdrawal amount for cashback is generally set by the platform and may vary based on specific terms. It is advisable to check PipBack’s website or user account for detailed withdrawal information.

What are the supported payment methods?

PipBack supports various payment methods to facilitate easy transactions for users. These methods include credit cards, e-wallets, and other popular payment solutions commonly used for online purchases.

The prop firm I’m looking for is not among the offers. What should I do?

If your preferred prop firm is not listed on PipBack, you can submit a partnership request through the website. PipBack is always looking to expand its network of partners and offers.

Alternatives

Dividend Data Alternatives

Dividend Data is a specialized tool for fundamental and dividend investors, providing deep historical market data directly within spreadsheet platforms like Google Sheets and Excel. It falls into the category of financial data and analysis tools designed for individual investors and analysts. Users often explore alternatives for various reasons, such as budget constraints, the need for different data points, specific platform compatibility, or seeking a different pricing model like a one-time purchase versus a subscription. When evaluating other options, it's crucial to consider your core needs. Key factors include the depth and historical range of the financial data offered, the ease of integration with your existing workflow (especially within spreadsheets), the total cost relative to your usage, and whether the tool's features are built with a genuine understanding of fundamental and dividend investing strategies. The right solution should save you time and provide reliable data without unnecessary complexity.

PipBack Alternatives

PipBack is a financial platform specifically designed for proprietary traders, helping them mitigate the high costs associated with prop firm challenges and subscriptions. By offering substantial discounts and cashback rewards, PipBack allows traders to save money while embarking on their funded trading journey. Users often seek alternatives to PipBack for various reasons, including pricing structures, feature sets, or specific platform needs that may better align with their trading strategies or financial goals. When searching for alternatives, it is essential to consider factors such as the range of available discounts, the credibility of partnered firms, and the overall user experience. Additionally, evaluating the potential for cashback opportunities and how they integrate with the platform's discount offerings can greatly influence a trader's decision. It's crucial to choose an alternative that not only meets your financial needs but also enhances your trading efficiency.

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