Masset

Masset is the easiest AI-powered digital asset management platform designed to solve the real problem of content chaos that plagues every growing team. Your company has spent years telling its story through decks, case studies, one pagers, videos, and documents. But that content lives scattered across shared drives, Slack threads, desktop folders, email attachments, and countless other silos. Your team ends up retelling your story from memory, often using outdated or incorrect versions. Masset gives your entire team one searchable home for every piece of content, always on brand and up to date.

What makes Masset fundamentally different is how it works with AI. It plugs your approved content directly into the AI tools your team already uses every day, like ChatGPT, Claude, Copilot, and Cursor. This means when someone asks an AI to draft a one pager, it pulls from your actual approved library instead of guessing with generic, meaningless language. Masset speaks MCP, the open language AI tools use to reach real content. Teams across marketing, sales, enablement, partners, and operations use Masset to end content chaos. Find any asset in seconds. Update once and it ripples everywhere. Share with trackable links and see exactly what gets used. Unlimited seats, month to month, SOC 2 compliant, and they never train AI models on your data.

Unified Library with Natural Language Search

The library is the central home for all your business content. Every deck, video, document, image, and file lives in one place, organized and searchable. You do not need to remember file names or folder structures. Just ask for anything in natural language and get the right thing instantly. The library handles version control automatically, so the most current approved version is always what your team finds.

MCP Server for AI Tools

Masset speaks MCP, the open protocol that AI tools use to access real content. When your team uses ChatGPT, Claude, Copilot, or Cursor, Masset connects directly to these tools. Instead of AI guessing what your company knows, it drafts from your approved library. This eliminates story drift at machine speed. Your brand voice, messaging, and facts stay consistent across every AI generated output.

Myca AI Assistant in Slack and Teams

Myca is your AI assistant that lives inside Slack and Microsoft Teams. You can ask Myca for the latest pricing deck, a specific case study, or any other asset, and it delivers the current approved version in seconds. No new tabs, no digging through folders, no guessing which version is right. Myca answers directly in your chat thread, making it the fastest way for your team to find and share content.

Trackable Shares with CRM Writeback

When you share content from Masset, every link is trackable. You can see exactly who opened what, when, and for how long. This data writes back to your CRM, giving you real engagement intelligence. Sales teams know which prospects are actually reading battle cards. Marketing knows which one pagers drive the most interest. No more blind email attachments or wondering if anyone saw your content.

Version Control and Boards

Version control ensures that updating a file once fixes it everywhere. Every tracked share, every board, every Slack answer, and every AI draft automatically points to the latest version. Boards let you curate collections of content for specific campaigns, teams, or prospects. Update the source file and everything that references it follows instantly. The version chase ends here.

Sales Teams Finding the Latest Content in Seconds

Sales reps are often in the middle of a call or answering a prospect question and need the latest pricing deck or battle card immediately. Without Masset, they search through shared drives, ask colleagues on Slack, and often end up using an outdated version. With Masset, they ask Myca in Slack or search the library directly. They get the current approved file in seconds, closing deals with confidence and accuracy.

Marketing Ensuring AI Tools Draft On Brand Content

Marketing teams spend hours creating brand voice guides, messaging documents, and approved copy. But when they ask AI tools to draft content, those tools ignore everything the company wrote. Masset solves this by connecting directly to ChatGPT, Claude, and other AI tools. Now when marketing drafts a one pager or social post, the AI pulls from the approved library. The output sounds like your company, not a generic AI hallucination.

Onboarding New Hires with Consistent Training Materials

New employees need to learn your products, messaging, and processes quickly. But training materials are often scattered across different tools and outdated. With Masset, onboarding becomes seamless. New hires access a single library with the latest training decks, product videos, and FAQ documents. They can ask Myca for specific materials and get the right version every time. Onboarding is faster and more consistent across the entire team.

Partner and Channel Teams Sharing Trackable Content

Partner teams need to share approved content with resellers, distributors, and other channel partners. But tracking what partners actually use is nearly impossible with email attachments. Masset provides trackable share links that show exactly which partners opened which assets. CRM writeback feeds this engagement data directly into your partner management system. You know who is engaging and with what content, enabling smarter partner enablement.

How does Masset connect to AI tools like ChatGPT and Claude?

Masset uses the MCP protocol, which is the open standard that AI tools use to reach real content sources. You connect your Masset library to your AI tools through a simple integration. When you or your team ask an AI to draft content, it searches your approved Masset library first. The AI pulls from your actual decks, one pagers, and documents instead of guessing. This works across 32 different AI tools including ChatGPT, Claude, Copilot, and Cursor.

Is my data safe and private with Masset?

Yes. Masset is SOC 2 compliant and follows strict security standards. They never train AI models on your data. Your content stays yours. All data is encrypted in transit and at rest. You control permissions for who can view, edit, and share each asset. Masset treats your business content as your intellectual property and does not use it for any purpose beyond serving you.

How does version control work when I update a file?

When you update a file in Masset, the change propagates everywhere automatically. Every tracked share link now points to the new version. Every board that includes that file shows the updated version. Every answer Myca gives in Slack or Teams pulls the latest file. Every AI draft that references that content uses the updated version. You fix it once and it is fixed everywhere. No more emailing updated files or hoping people download the latest version.

Can I track who views my shared content?

Yes. Every share link from Masset is fully trackable. You can see exactly who opened the link, when they opened it, how long they viewed it, and whether they downloaded the file. This engagement data can write back to your CRM automatically. Sales teams know which prospects are actively reviewing battle cards. Marketing knows which one pagers drive the most interest. You get real data on content performance instead of blind email attachments.

How many seats do I need and what is the pricing?

Masset offers unlimited seats. Every person in your organization can have access without per user costs. Pricing is month to month with no long term contracts. You only pay for the platform, not for how many people use it. This makes it easy to roll out across your entire team, including sales, marketing, enablement, partners, and operations. Contact Masset for specific pricing details based on your storage and feature needs.